From December 4 to January 5, the Aurora multimarket chain is running a special loyalty campaign with "Dyvo Druzi" (Miracle Friends). The main goal of the campaign is to create a sense of wonder to Ukrainians and give them a New Year's mood.

The Aurora multimarket chain, in collaboration with Art Nation Loyalty, has prepared a special gift box "Dyvo Druzi" for purchases in the retail chain. Each one has guaranteed surprises inside: jewelry, a certificate for discounts from Aurora, gifts from the partners of the campaign — Panasonic, LEGO, VIDEX, Nasha Sila. The customer will receive a lucky talisman from the Ukrainian brand DYVOOO, delicious chocolate cookies, and a greeting card. That's not all — customers of the retail chain have the opportunity to participate in a drawing for valuable gadgets and toys✨

"There are plenty of gifts, but even more memorable moments. The campaign has been a source of inspiration, allowing us to create a festive atmosphere for Aurora customers and pleasantly surprise their families. Unpacking the 'Dyvo Druzi' gift box, customers not only discover their patron animal from the Ukrainian brand DYVOOO and super gifts but also feel that real wonders happen and many good things are ahead," summarizes Eduard Akhramovych, founder and CEO of Art Nation Loyalty.

For this campaign, Art Nation Loyalty developed exclusive products, incorporating engaging mechanics for instant wins and creative POSM.